Central Design Agency

Sectors

Office buildings

An office building receives first-time visitors and staff who spend years there. The system has to work for both, and to survive a change of tenants.

In an office building signage has two jobs that rarely coincide. A visitor is looking for one company and needs the shortest route from the entrance to that tenant's reception. Staff and suppliers move through daily and need service entrances, parking and signage that need not be representative but must be accurate.

The most sensitive element is the tenant directory. Tenants change, and a directory made as a single piece means a new board with every change. We therefore design it as a carrier with replaceable fields, in one typeface and one grid, so that after the fifth amendment it still reads as one board.

Typical scope

  • Façade lettering, ownership boards and approach pylons
  • Entrance, reception and visitor area signage
  • Tenant directories with replaceable fields
  • Floor markings and position confirmation at lifts
  • Directional signage in corridors and cores
  • Car park, service entrance and plant room signage
  • Glass surface and partition markings
  • Evacuation plans and escape route signage

Projects

What we have delivered in this sector

Skyline Belgrade / AFI Tower — office tower and residential complex signage, photograph 1 of 84

Office tower and residential complex Belgrade

Skyline Belgrade / AFI Tower

Signage for a mixed-use development: office tower tenants, floor and lift signs, illuminated apartment…

Airport City Belgrade — business park signage, photograph 1 of 5

Business park Belgrade

Airport City Belgrade

Reception signage for a business park — the wall sign behind the desk, produced in full colour, as the first…

AFI City Zmaj — office complex signage, photograph 1 of 30

Office complex Belgrade

AFI City Zmaj

Office complex signage: the tenant directory in the entrance hall, floor signs at the lifts carrying tenant…

GTC Green Heart — office complex signage, photograph 1 of 9

Office complex Belgrade

GTC Green Heart

Office complex signage: external markings in front of the building, an illuminated directional board at…

SGS — office building signage, photograph 1 of 9

Office building

SGS

External building signage and internal directional boards.

KWS — business and production complex signage, photograph 1 of 9

Business and production complex

KWS

Signage for an open-site complex: external pylons, façade board, information boards and directional markings.

Metohijska 30 — building signage, photograph 1 of 3

Building

Metohijska 30

Building marking with a brass plate carrying the street number and name, mounted on brickwork.

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