Central Design Agency

Sectors

Banks and institutions

A branch network needs the same solution on a hundred different façades. The job is not one sign but a specification that makes every next one match.

In a branch network there are rarely two identical façades: one is the ground floor of a residential block, another a unit in a shopping centre, a third sits in a protected zone where the sign is solved differently. So the job is not one drawing but a standard — rules that say how the same sign is executed in five different situations and still reads the same everywhere.

Inside, the emphasis is on a client finding the right counter without asking, and on the space clearly separating public from non-public areas. Mandatory signage, accessible marking and escape routes come with it — the part that in branches is often added later and visibly clashes with the rest of the interior.

Typical scope

  • A network standard: one solution across different façades
  • External sign and branch marking
  • Guidance to counters and to advisers
  • Separation of public areas from staff areas
  • Accessible signage and tactile lettering at hand height
  • Mandatory signage, escape routes and equipment marking
  • ATM and self-service zone marking
  • A specification for fitting out a new branch quickly

Have a building to sign?

Tell us the building type, its size and the stage it is at. These details help us prepare a more specific response.